Axalta Brands

At Axalta, we are built for performance. Performance that inspires our focus on our customers. Performance that drives our constant innovation. Performance that feeds our passion for results. Performance that permeates through everything we do, every day, in every country in which we operate. And nowhere is this more evident than in our refinish business.

Our customers demand from us nothing short of total customer satisfaction. Our pledge to them is to provide - through our three globally-recognised premium refinish brands Cromax, Spies Hecker and Standox - the products, services, tools and training to improve their profitability.

Axalta Refinish Brands


Cromax – more than just paint

Cromax, one of the global refinish coatings brand from Axalta, is designed to increase productivity from the front of the bodyshop to the back with coatings systems engineered for fast and accurate application. Our localised business solutions, advanced colour measurement technology, marketing support and pragmatic innovations form the basis of a highly-productive refinish process.

Cromax helps bodyshops drive their business forward.

Spies Hecker

Spies Hecker – simply closer.

Spies Hecker, one of the global refinish coating brands from Axalta, develops optimum, practical paint system solutions that make bodyshop work easier and more efficient.

With over 135 years of success behind it, Spies Hecker’s high-quality product systems, customised service and targeted training demonstrate its partnership with the refinish industry. The Cologne paint brand is available in over 76 countries worldwide.


Standox – the Art of Refinishing

Standox, one of the global refinish coating brands from Axalta, supports customers with premium product quality and in-depth consultancy. As a refinish brand from Wuppertal, Germany, it delivers innovative product systems, superior colour-matching and paint technology.

Car manufacturer approvals reflect the brand’s position as a leading partner to the industry. Standox helps professional refinishers achieve right-first-time results.


Syrox – No Compromise

Simplicity is what connects every part of the Syrox brand. And it is that simplicity that differentiates us from our competitors. Our VOC-compliant product system is complete yet compact, making it simplicity itself for our refinishers.

Applying our products is easy, and simple to learn, and the packaging is straightforward and comfortable to handle.


Challenger – Quality that Lasts

Challenger is a compact refinishing system for cost-conscious bodyshops. It delivers accurate colours, European quality, easy preparation and effortless application. It is well-known for its favourable drying times and reproducible results.


Duxone – Value for Money

Duxone is a competitive and versatile car refinish system for anything from spot repair to total respray. It delivers all-round refinishing with consistent value-for-money.

Duxone stands for colour accuracy, durability, easy preparation and effortless application.


Nason – Value in a Hurry

Nason is versatile, easy-to-use conventional paint brand that comprises value-priced products. Formulated to be fast and easy to apply,

Nason products are designed to work together as a system to give refinishers an option when time and money are limited.



U-POL is a world leader in automotive refinishing products specialising in fillers, coatings, aerosols, adhesives and paint related products.

Recognised globally with sales in over 100 countries, U-POL is committed to consistently providing customers with high quality products that professional technicians demand. Our heritage and experience of over 75 years in the industry, coupled with our continued investment in state-of-the-art manufacturing facilities and reputation for innovation, ensures that your U-POL experience is nothing less than world class.



RAPTOR tough and tintable protective coating is a durable urethane coating that provides surfaces with a protective barrier that can withstand the toughest situations.

Developed to tolerate most climatic conditions, RAPTOR is U.V. resistant and won’t fade or “chalk” even after years in the sun. RAPTOR is also waterproof and protects surfaces from rust.

RAPTOR protects the roughest industrial surfaces as well as the smaller surfaces we rely on every day. It’s durable, looks great and it lasts a long time.



Axalta Non-Paint Brands


Audurra Non-Paint material

Audurra means a range of materials and tools that not only improve the standard of the refinish process but also optimise performance as well.