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We are always busy – developing new products, presenting innovative ideas, promoting technical advances through media activities and at trade fairs. To find out more, follow one of the links below or go to axalta.com for Axalta news.
21-Sep-2020
Axalta expands commercial vehicle portfolio in Europe with launch of PercoTop CS388 SupraSand high-build epoxy primer
Axalta today launched the PercoTop CS388 SupraSand high-build epoxy primer for customers in Europe. This primer can be applied directly to metal surfaces and eliminates the need for filler, surfacer or e-coat.
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15-Sep-2020
Axalta expands commercial vehicle portfolio with launch of Imron® 2K high durability clearcoat in Europe
Axalta today announced the launch of its Imron 2K high durability clearcoat for commercial vehicle customers in Europe. This innovative technology combines nanoparticles with a flexible resin network to create a clearcoat with anti-abrasive properties that delivers superior surface protection even after months of exposure to severe climate conditions.
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07-Jan-2020
Axalta’s 2020 Global Automotive Color of the Year Sea Glass Makes a Splash with Electrifying Chroma
Axalta makes a splash today with its 2020 Global Automotive Color of the Year Sea Glass.This modern turquoise blue shimmers and sets the trend as a fresh new colour for all vehicle types. Inspired by nature’s waterways and oceans, Axalta’s Sea Glass has depth and intense colour as it glitters in sunlight, making it a colour that consumers want and one that will be noticed by motorists around the world.
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06-Nov-2019
Axalta Releases 67th Annual Global Automotive Color Popularity Report
Axalta today released its 67th annual Global Automotive Color Popularity Report, which reveals the top three automotive colours as: white (38%), black (19%), and grey (13%). White has been the top automotive colour worldwide since 2011.
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10-Jan-2019
Axalta Showcases Customization with Golden-Bronze "Sahara" as 2019 Automotive Color of the Year
For the first time in its five-year history, Axalta's Automotive Color of the Year is showcasing a color primed for vehicle customization both at manufacturing facilities and in the aftermarket. Sahara, a golden bronze tone, radiates warmth, richness and strength for vehicles of all sizes – especially the expanding global truck and SUV markets – and can serve as the principal color for two-tone possibilities including black roofs.
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